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Owais and his team collaborated with the stakeholders, who was in research on European innovators to address the challenge of fragmented digital spaces, where isolated tools hindered meaningful cross-cultural connections and lifestyle exploration. Through in-depth client discussions, they identified the need for a unified social platform that empowers users to engage authentically through shared interests, real-time communication, and collaborative experiences. By partnering with design and engineering teams, Owais designed GeekHub, a scalable SaaS solution featuring...

Owais and his team collaborated with BOREHOG, an Australian SaaS company specializing in Horizontal Directional Drilling (HDD), to transform their job management and bore logging processes. Recognizing the challenges faced by drillers, from fragmented field data to delayed project updates, they enhanced the platform’s scalability and versatility mid-project, ensuring seamless synchronization between on-site operations and back-office oversight. They took up the project midway and through close coordination with engineering and field teams, Owais and his...

Owais and his team collaborated with BOREHOG, an Australian SaaS company specializing in Horizontal Directional Drilling (HDD), to transform their job management and bore logging processes. Recognizing the challenges faced by drillers, from fragmented field data to delayed project updates, they enhanced the platform’s scalability and versatility mid-project, ensuring seamless synchronization between on-site operations and back-office oversight. They took up the project midway and through close coordination with engineering and field teams, Owais and his...

Finterview is an online coaching platform designed to connect users with certified professional coaches across technology, business, and personal development. Owais and his team helped shape a solution to address common gaps in the coaching industry, where unverified coaches, rigid pricing models, and manual scheduling created trust issues and poor user experiences. Industry analysis showed growing demand for flexible, remote coaching supported by clear quality assurance and seamless digital workflows, particularly among professionals seeking personalized...

Extracted AI is a web-based application designed to convert short-form cooking videos from platforms like TikTok, YouTube Shorts, and Instagram Reels into structured, readable recipes. Owais and his team worked on shaping a solution to address a growing usability gap in social-first food content, where visually engaging videos lacked clear ingredient lists, measurements, and step-by-step instructions. Analysis of user behavior showed that viewers frequently struggled to recreate dishes accurately, relying on repeated rewatches, manual note-taking,...